When it comes to the name of Lingyu Technology, most of the players who love mobile games, reflectively think of those unique designs and excellent gameplay. For example, my name is atm, the fisherman, and the multi-tada epic.

In the Lingyu Technology Building in Wanghai City, a gloomy Ling Zhongtian is sitting at his desk and silently looking at the information on the table. Qian Haiming, the manager of the mobile game development project, is heading down with sweat and waiting for the boss's instructions.

For a long time, Ling Zhongtian finally spoke up.

"One month, the multi-tas epic au slipped 10%, kpi plummeted 17%. This is the hen that you and I said will lay golden eggs? And that my name is atm, your project department is in the last month. What are you doing?" His voice was a little trembling because of anger.

Au refers to the average number of simultaneous online users, kpi refers to key performance indicators, one relates to the vitality of the game, and one relates to the profitability of the game. However, at the moment, the report on his front shows that the two most profitable mobile games in the company, both indicators are falling sharply.

Tmd was still good last month!

Awkwardly, Ling Zhongtian took the documents in his hand on the table, and his lungs were about to blow up.

Qian Haiming is also a grievance, and this is really strange.

He swallowed his mouth and spoke. He organized the language in his head and whispered to the boss, "Ling, this is really a strange thing."

Taking a deep breath, Ling Zhongtian took a sip of the teacup on the table. Gradually calmed the anger in the chest.

"Is the New Era right?"

"Yeah." For the boss to understand, Qian Haiming secretly sighed, but his mood was not good.

The two games of the company do make money. The guise of the turret is a proud achievement of 200 million monthly water. Although there is a lot of water in this achievement, it will not be too far away.

The problem is coming. The turret epic has been in operation for more than a year, but there is no innovation in the gameplay. Unlike p-end games, mobile games have shortcomings in real-time interaction capabilities, which are destined to be more difficult to enhance user stickiness through social circles. It can be said that a mobile game player does not want to play. What might make him feel distressed is just the equipment and diamonds in the account, and there are no friends who can't fit in the game.

After last year's popularity. The active number of knives and epics has gradually declined. However, Qian Haiming is still a bit of a skill, with the project team planning a lot of exquisite activities, it is to make kpi barely maintain optimism.

As a result, who could have imagined that a well-received mobile game was born. All of a sudden, I cut a large piece from the cake on the market.

Looking at the report on the table, Ling Zhongtian fell into meditation.

As a CEO of a company, he naturally won't know nothing about the mobile game.

A huge amount of game content, so that players will not get bored by repeated operations.

Comparable to the real-time interaction ability of the p-end tour, when the player is playing the game, it is really like playing an online game, rather than a single machine with only one buddy list.

And tmd actually does not consume much traffic?

Ling Zhongtian simply wants to swear, or this swearing has already exploded in his heart.

The above three points are almost the bottleneck of today's mobile game development. In order to cut into the big cake of the mobile game market, the major mobile game developers are thinking about ways to rack their brains. Try to overcome these three major bottlenecks as much as possible.

Too much game content? The user is too lazy to look at a few g. Game requirements are too high? The user is playing with the card and it is hot. If you are unhappy, delete it. Is the traffic running fast? It may be happy to move, but the user will be very angry, and the game will naturally not live.

How to use a streamlined program to include more game content, and most users' mobile phones can run without spending too much traffic, which has been a problem in the industry.

Fortunately, a software turned out. Freed the inspiration of many programmers.

That is the future person 1.0.

By simplifying the algorithm, the performance of the mobile phone is tripled and the energy consumption is reduced by two times. This will undoubtedly enable them to reinvent the ideas that were previously cut off.

Ling Zhongtian is also a very visionary person. When I saw that the installed capacity of people in the future reached a new high, I immediately gave instructions to Qian Haiming, and transferred the talents of each project department to develop a large-scale mobile game with high configuration requirements.

This idea is undoubtedly crazy.

For the time being, there isn't a mobile game in the industry that can reach the so-called "large-scale mobile game", although almost every manufacturer is blowing itself. It is undoubtedly a gamble to take a lot of technical resources and enter a completely unknown market.

The reason for this decision is that he has faintly foreseen the development pattern of the mobile game industry in the future.

With the emergence of the future 1.0 software, the future will surely emerge a group of beautiful pictures, the game content is full of end-to-end mobile games to fill the gap in the current market. The living space of the end tour will be further squeezed, and the cake for mobile games will also become larger and larger. What he needs to consider is just how to seize the opportunity and eat more on this cake.

However, his wild vision has not yet been displayed, and he was knocked on the sap.

The ambition of the future person 1.0 is not small.

With his own heels still not standing still, he quickly launched a self-developed and operated mobile game, and entered the mobile game market with great fanfare.

The New Era?

At the beginning, Ling Zhongtian was not taken seriously, and what was the "strongest freedom in the history of the open game world sandbox game map" for future people's technology promotion.

Who is bragging? Which mobile game does not blow up the sky before it is launched? Don't say that the players don't believe it, the people who are responsible for marketing don't believe it.

Wait until the game is on the line, Ling Zhongtian's face is instantly green.

He has seen a lot of boasted leather, and he has blown and filled the cowhide. He is the first to see it.

The quality of the game against the sky, the reputation of the conscience, and the support of the future 1.0 user base, this turned out to be the new era of the new era, not inferior to the future people 1.0 debut, once again became the focus of media discussion . The future of people's technology once again made headlines.

There is no doubt that the "New Era" has seized the opportunity and took the lead in entering this market he is optimistic about.

"What is the result of your development?" Ling Zhongtian did not reprimand Qian Haiming, but Shen Sheng asked the "masterpiece" under development.

Qian Haiming heard the words, the expression could not tell the bitterness.

"It’s basically developed and is now in beta. But compared to the New Era."

As a project manager, no one knows more about what he has done in his project department than he does.

If the quality is similar, he can still think of ways to put gold on his project, so that the boss understands that they really worked hard and made certain achievements. But when he played for a few hours in the New Era,

Well, he went on for a few hours and it was really fun. He couldn’t help but expand the warehouse.

Has lost.

"It's fine, even if you put all your abilities and creativity out, you can work harder on the business." Ling Zhongtian said with his temples, tired.

"Yes, Ling total." Qian Haiming nodded and quickly left the office.

With two elbows on the table, Ling Zhongtian looked at the report on the table and fell into meditation.

He is 50 years old, even if his body is still tough, the horns have already been dyed a little white. After so many years of entrepreneurship, starting from a studio with only ten square meters, and gradually developing Lingyu Technology, which has only a few people, into the no.1 in the mobile game development enterprise, he encountered the first time. Such a difficult problem.

What really makes him feel tricky is not the "New Era" that is so strong, but the chain reaction it brings.

The cake is very big and unimaginable. Even if the appetite of the future technology is good, it is impossible to eat all the cakes. In most users' mobile phones, it is impossible to have only one game. Even if it loses the market of “large-scale mobile games”, Lingyu Technology still occupies a lot of market share.

However, with the advent of this large-scale mobile game, there will undoubtedly be a huge impact on the user's spending habits. Lingyu Technology's profit decline during this period has already reflected this problem.

Just like there is a well-made game in your mobile phone, will you also recharge the "small game" of Tetris? Even if it is, most will not be much.

In the past, there was a state in which the industry was out of the dominance. Everyone had a game that made a difference. No game can reach the level of "unification of the rivers and lakes."

However, now, this game seems to have appeared.

Just like a banner, The New Era quickly unified the players who have been exhausted by a large number of fast-food mobile games, completely subverting the notion that users should have a monotonous real-time interaction.

The birth of such a mobile game, the days began to become bad, not only Lingyu Technology, but also gently hit the table with Ling Zhongtian's fingers, thinking.

Perhaps, is it time to give this "Rookie" a look at the color?

Thinking about it, Ling Zhongtian’s eyes flashed a slap in the face, picked up the phone on the table, and gave him an old rival.

"Hey, Mr. Wang. Haha, how have you been recently?"

"Okay, don't chill with you. Recently, everyone's days are not very good. You don't think, should we do something?"

The water army smeared, funded the development of plug-ins, exploited the loopholes of the "New Era", and hired hackers to attack the server.

There are still many things they can do to keep their vested interests.

Just be careful not to get the handle on the line.

Ling Zhongtian hung up the phone and raised a sneer at the corner of his mouth.

He still doesn't believe it. You will be able to fight a few more hands in the future. (To be continued)

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